Health trends are all the talk on TikTok

TikTok is dominated by young people, generally under the age of 30, and they’re keenly interested in health and well-being, according to statistics.

Sustainable food, environmental concerns, and mental health are common priorities for this group, and these topics are likely to be found in the health content they produce and consume on TikTok in 2023.

Compared to older generations, Gen Z and young Millennial TikTokers are examining their relationship with alcohol and working to improve their health and well-being.