Medscape October 3, 2023
With physicians under increasing pressure to see more patients in shorter office visits, developing a social media presence may offer valuable opportunities to connect with patients, explain procedures, combat misinformation, talk through a published article, and even share a joke or meme.
But there are caveats for doctors posting on social media platforms. Medscape spoke to four doctors who successfully use social media. Here is what they want you to know before you post — and how to make your posts personable and helpful to patients and your practice simultaneously.
Use Social Media for the Right Reasons
While you’re under no obligation to build a social media presence, if you’re going to do it, be sure your intentions are solid,...
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