Google targets retail sector with new genAI tools, hardware
Computerworld January 11, 2024
Ahead of the National Retail Federation’s annual convention, Google unveiled genAI-based custom chatbots, intelligent inventory assistants, and customized edge devices.
Google’s latest foray into the world of generative AI (genAI) is focused on the retail industry with custom chatbots, intelligent inventory assistants, and edge devices customized for retail businesses.
The retail-oriented chatbot and other features were announced Thursday ahead of the National Retail Federation’s annual convention. Google dubbed the chatbot a “conversational commerce solution,” designed to work with a user’s inventory data via websites or mobile apps. The idea is to provide businesses with an easy way to graft an AI-powered assistant — or salesperson — into existing points of sale. Google also noted the chatbot program can go from...