Google Cloud is hiring a legion of blockchain experts to expand its business

CNBC January 27, 2022
Jordan Novet

Key Points

– Alphabet’s Google Cloud division is forming a team to win blockchain business after making a concerted effort in retail and other industries.

– Google Cloud customers include blockchain companies such as Dapper Labs, Hedera and Theta Labs.

– In the future Google Cloud could accept payments in cryptocurrencies.

Google’s cloud division has formed a group to build business around blockchain applications, following efforts to grow in retail, health care and other industries.

Success could help Google further diversify away from advertising and become more prominent in the growing market for computing and storage services delivered from remote third-party data centers.

Blockchain advocates often talk about constructing decentralized applications that leave large intermediaries out of the equation. In...

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