Healthcare DIVE December 17, 2024
Emily Olsen

Wendy Barnes will take up the role more than a year after the drug discount and digital health company’s founders stepped down as co-CEOs.

Name: Wendy Barnes

New title: President and CEO, GoodRx

Previous title: CEO, RxBenefits

Barnes will officially take on the chief executive position at the drug discount and digital health company on Jan. 1, according to a press release.

She joins GoodRx from pharmacy benefit manager RxBenefits. Barnes also previously served as president of Express Scripts Pharmacy — the prescription delivery arm of Cigna-owned PBM Express Scripts — and group vice president at retail pharmacy Rite Aid.

Barnes will focus on the company’s strategic initiatives, including bringing all pharmaceutical companies’ brand affordability programs onto its platform,...

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