healthcare.digital December 8, 2018
Genetic Testing sites like 23andMe are rapidly emerging as the new Social Networks. Over the last 10 years, millions of people across the world have submitted their DNA for testing and eagerly waited the results, including me back in May 2016.
How are genetic testing sites becoming the new Social Networks?
People are completing their DNA testing, receiving their results and then opting in to receive contacts from others with a similar genetic profile to them. This process of being contacted by people based on their DNA profile instead of location and shared interests is a fuelling a new wave of social network activity.
The big benefit appears to be discovering relatives or distant family members based on...