Forbes February 28, 2025
Expert Panel®

Small businesses and startups often struggle to compete with larger enterprises due to limited resources and workforce capacity. However, for some small companies, generative AI could be the key to leveling the playing field with its powerful automation, data analysis and content generation capabilities.

Below, 15 members of Forbes Technology Council share impactful ways small businesses can integrate GenAI into their operations. From optimizing marketing and customer service to automating tedious tasks to unlocking new growth opportunities, here’s how they recommend using AI to power your startup’s efficiency and scalability.

1. Anticipate Industry Trends

Startups and SMBs can use GenAI to stay ahead of the market and act proactively instead of reactively. AI can continuously analyze industry trends, customer sentiment...

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