McKinsey May 2, 2024
Aaron De Smet, Brooke Weddle

Active users of gen AI are high value and in demand—and in many cases, poised to quit. New research reveals how to attract them, keep them engaged, and motivate them to stay put.

Employees who regularly use Gen AI are likelier to be more productive, more efficient—and more attracted to your competitors. On this episode of The McKinsey Podcast, McKinsey talent leaders Aaron De Smet and Brooke Weddle talk to global editorial director Lucia Rahilly about what these workers want most, as well as practical steps leaders can take now to keep them happy and engaged.

In our second segment, McKinsey partner Julia McClatchy discusses why CEOs must be their company’s chief storyteller. This is the start of a new...

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