Four Proven Data Monetization Strategies In The Age Of AI
Forbes August 8, 2024
Dr. Milan Kumar, CIO of ZF Commercial Vehicles and global tech leader with extensive experience in digital transformation and IT leadership.
Tim Berners-Lee’s assertion, “Data is a precious thing and will last longer than the systems themselves,” is more pertinent than ever as AI advancements heighten the demand for quality data to drive business innovations. With over 2.5 quintillion bytes of data created daily, organizations are scrambling to harness this power, creating a bigger opportunity for us—data monetization.
There are two main approaches to it. Direct monetization is pretty straightforward—you sell your data or the insights you’ve extracted from it. Indirect monetization, on the other hand, is all about using data to improve existing products and services.
I’ve prepared a...