VentureBeat October 31, 2023
Michael Nuñez

Forrester Research unveiled its highly anticipated 2024 predictions report on Thursday, charting a course for more measured AI growth while warning business leaders to prepare for rampant “shadow usage” as employees rely on their own AI tools to be productive.

The 38-page report sees AI platform budgets tripling in 2024 as companies invest in scalable solutions to build, deploy, and monitor AI models. But Forrester cautions this won’t be enough to satisfy employee demand. The report predicts 60% of employees will use their own AI tools at work, introducing new regulatory and compliance challenges.

Forrester sees 85% of companies expanding AI capabilities with open-source models like GPT-J and BERT rather than relying solely on popular proprietary choices like ChatGPT. It...

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Topics: AI (Artificial Intelligence), Employer, Patient / Consumer, Survey / Study, Technology, Trends
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