VentureBeat January 30, 2025
Carl Franzen

Speaking for myself, interacting with any merchant’s AI-powered chatbot on their website is often an exercise in frustration. Phone trees with robot voices are typically worse. I’d wager I’m hardly alone in my assessment. Who amongst us hasn’t experienced long hold times, slow responses, lack of updated information and awareness of the customer’s own account history, a granting faux politeness and a host of other inefficiencies?

A new startup called Palona debuted last week that aims to fix this sorry state of affairs. It equips direct-to-consumer enterprises — think pizza shops and electronics vendors — with live, 24/7 customer support sales agents that are uniquely reflective of each business’s brand personality, voice, inventory stock, and value proposition. The electronics vendor...

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