HIT Consultant January 13, 2026
Fred Pennic

What You Should Know

FinThrive’s 2026 Transformative Trends Report marks a historic turning point: for the first time, improving the patient experience has surpassed increasing revenue as the top strategic goal for healthcare financial leaders, with 71% identifying it as their primary focus.

– The shift indicates that leaders are moving away from short-term fixes toward AI-enabled platform consolidation and automation to drive long-term stability and workforce retention.

Recalibrating for Resilience: The Shift to Patient Loyalty

After years of post-pandemic recovery, 2025 served as a year of “deliberate recalibration”. Executives now recognize that financial performance is directly driven by the health of the entire operational ecosystem rather than stand-alone revenue targets.

  • The Experience Premium: 71% of leaders...

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Topics: Provider, RCM (Revenue Cycle Mgmt), Survey / Study, Technology, Trends
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