Med-Tech Innovation January 17, 2024
Samantha Collins, partner at intellectual property firm Marks & Clerk, explains how due to so many femtech products are directed straight at consumers, as opposed to medical professionals, brand protection is particularly important.
It is not news that women’s healthcare has been overlooked by medical research over the years. The gender discrepancies within the healthcare sector have fuelled the demand for innovative technologies to give women more control over their health. These technologies are now commonly referred to using the coined term “femtech” and provide women with ways to tackle pervasive female-specific healthcare issues, such as menstruation, fertility, contraception, peri-menopause and menopause, pelvic health and breastfeeding.
With growing focus on finding solutions to address women’s unique physiological and reproductive...
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