Fierce Healthcare June 20, 2024
A federal judge in Texas on Thursday ruled that guidance issued by the Biden administration that prohibits the use of third-party online tracking technologies on hospitals’ public-facing web pages was unlawful.
U.S. District Judge Mark Pittman in Fort Worth, Texas sided with the American Hospital Association (AHA), the Texas Hospital Association, Texas Health Resources and United Regional Health Care System in his ruling that found the Department of Health and Human Services overstepped its authority with the 2022 guidance.
The Biden administration, through the Department of Health and Human Services’ Office for Civil Rights (OCR), issued a bulletin in December 2022 warning that hospitals’ use of pixel trackers from companies like Google Analytics or Meta Pixel may come up against...