MedCity News April 28, 2024
Optum is shutting down its virtual care unit after a three-year run. Industry experts agree that the closure reflects broader trends in the telehealth market, in which saturation and differentiation challenges are leading some providers to struggle.
Optum is shutting down its virtual care business after a three-year run. Industry experts aren’t very surprised by the news.
Healthcare leaders agree that this closure reflects broader trends in the telehealth market, in which saturation and differentiation challenges are leading some providers to struggle. In the future, experts believe the most successful virtual care companies will be those that provide personalized patient experiences and focus on niche community needs — as well as those that adapt to a hybrid model of care...
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