PYMNTS.com January 20, 2026
Even Davos has entered the Prompt Economy. A sweep of the first two days of the World Economic Forum event shows the artificial intelligence (AI) debate has moved decisively beyond generative models that draft emails and summarize documents. The dominant framing this week is agentic and enterprise AI: systems that don’t just generate content, but can reason, orchestrate workflows and take actions inside real operating environments, including commerce and payments.
That shift is showing up not only on panels, but in how Davos itself is being run. In one of the most concrete “AI-in-production” proofs at the event, the Forum and Salesforce rolled out an AI agentic concierge called EVA for the event, positioned as a step beyond traditional chatbots...
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