Behavioral Health Business October 29, 2025
Ashleigh Hollowell

This is an exclusive BHB+ story

Mental health support is one of the top benefits millennials and Generation Z seek from their employers, yet only 20% are employed by companies that offer it.

Even among those that do offer mental health benefits, how and what they offer is shifting. Traditional employee assistance programs (EAPs) – a mainstay in mental health benefit offerings – are changing, too, industry professionals told Behavioral Health Business.

Traditional EAPs were set up to help employees navigate substance use disorders (SUDs) and crisis needs, but low usage and stigma prevented a more proactive, preventative approach, Becky Minton, head of therapies at Unmind, told BHB.

“The future of EAPs, or how modern EAPs are evolving, is kind...

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