ICT&health January 30, 2025

Austin, Thursday, 30 January 2025. eHealth’s new Iris platform offers customizable health insurance, helping employers cut costs by 17% while providing tailored options for employees, moving beyond traditional one-size-fits-all plans.

Revolutionary Shift in Employee Benefits

In a significant move announced on January 29, 2025, eHealth (Nasdaq: EHTH) launched its innovative Iris platform, leveraging Individual Coverage Health Reimbursement Accounts (ICHRA) to transform how employers provide health benefits [1]. The platform represents a departure from traditional group coverage models, allowing employers to specify fixed monthly contributions while enabling employees to select personalized health plans from various insurance providers [1]. As CEO Fran Soistman aptly noted, ‘Like a fingerprint, every person’s iris is unique, and so are their health needs’ [1].

Cost Efficiency...

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