Forbes December 14, 2022
The pandemic ushered changes across all areas of the economy and, quite notably, the health sector. Left mainly to their own devices, consumers began to redefine their definition of health and well-being as a greater focus shifted to prevention. The already growing wellness industry blossomed to $4.5 trillion that included at-home services, telehealth to home workouts and nutritional practices.
An overall shift in consciousness occurred where many started to realize that the best way to avoid sickness is finding nutritional means to stay healthy in the first place. Part of the awareness is around the link between gut health and its effects on the entire body. According to the Global Gut Health 2022 Report, consumers are increasingly interested in digestive...
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