MedCity News July 23, 2024
Liron Nuñez Weissman and Sharena Rice

By prioritizing user-centric design, responsible data practices, and evidence-based solutions neurotech companies can not only drive user adoption but also foster long-term brand loyalty.

A number of pivotal announcements this year – including Neuralink’s first brain implant trial, and major funding rounds from companies such as Motif Neurotech with its miniaturized neurostimulator for depression – ignited a wave of excitement in the neurotech space. This surge in interest transcends individual breakthroughs and signifies a fundamental moment for the industry.

A future where stress management requires just a gentle electrical pulse, or where cognitive decline is mitigated through personalized brain training exercises, has moved from the realm of science fiction to attainable reality. However, for neurotech to unlock its true...

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