Donald Trump’s election win will create a DEI reckoning that forces companies to either stand up for their policies or ‘step away’

Fortune November 8, 2024
Brit Morse, Emma Burleigh

After what was expected to be a close race turned into a red wave, Donald Trump won the presidency for a second time. And as Americans wonder what to expect from his administration, corporate America in particular is wondering where diversity, equity and inclusion goes from here.

This year has already seen a growing backlash against DEI efforts, and many large companies have announced plans to alter or dismantle their programs. Ford told employees in an internal August email that it will roll back DEI policies due to the “external and legal environment related to political and social issues.” Lowe’s, John Deere, Tractor Supply, and Harley-Davidson have all also pulled back on previous attempts to increase diversity at their...

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