Computerworld November 26, 2025
Rivals like Google and Microsoft have backed away from their AR/VR efforts. But for some companies, Apple’s Vision Pro headset could fill the gap — if you deploy wisely.
A decade ago, Google “retired” its first attempt at augmented reality — sort of. (Google Glass remained available for the enterprise sector, despite a less than flattering image in the public consciousness, until just two years ago.)
In a similar vein, Microsoft eventually aimed its ambitions for the HoloLens in the same direction, before canceling it outright.
And then there’s Apple and its pricey Vision Pro headset. The company courted the enterprise market early with dedicated sessions for its visionOS at the very first WWDC after its introduction, and with...
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