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Does the NHS App present an opportunity for private providers and their own digital offerings?
healthcare.digital January 15, 2024
Exec Summary:
Nearly two-thirds (62%) of registered NHS app users are over 66. Does this present an opportunity for private providers and their own digital offerings? Three E-vangelists explain why pioneers should be cautious.
The primary reason for caution around that seemingly enticing statistic is also the obvious reason – it is natural that an elderly demographic would be the most prominent users of a public healthcare product . Murray Ellender, CEO at digital triage and remote consultations solutions firm eConsult, tells HBI: “The people who access healthcare tend to be older people. They are being made to use these tools and once they do and it works for them, they adopt them.”
However, it does undermine a traditional assumption...
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