Health Populi October 30, 2024
Jane Sarasohn-Kahn

Most consumers using digital health devices felt more trust in the technology when coupled with doctors’ office reviews — another lens on the importance of trust-equity between patients and physicians.

This insight came out of a report on How Consumers Purchase, Use and Trust Medical Devices based on market research sponsored by Propel Software.

For the study, Propel Software engaged Talker Research to conduct a survey among 2,000 U.S. adults in October 2024 to gauge peoples’ views on digital health tools, buying trends, and trust.

Start with the rate of 1 in 4 Americans’ experience having a personal medical device alerting them to a pending health issue. Once alerted, then, most of these consumers had their alert-issue successfully diagnosed...

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