Forbes January 26, 2026
Data Privacy Week is one of those calendar moments that risks fading into the background. Another awareness campaign. Another reminder to update passwords, skim a privacy policy and move on.
But this year lands at a moment when the definition of “privacy” itself is being stretched—and in some cases completely and not-so-subtly rewritten.
Data Privacy Week runs January 26–31, culminating in Data Privacy Day on Wednesday, January 28. Led by the National Cybersecurity Alliance, the goal is simple in theory: help people and organizations understand, value and take control of their data. In practice, that’s getting harder by the day.
Privacy risks no longer require a breach
For a long time, data privacy conversations revolved around breaches. Attackers broke in....
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