Forbes January 8, 2025
Robbie Morrison, CEO of Velosio, is a technology leader with 30+ years of experience driving business success through innovative solutions.
Today, the amount of data that an organization needs to manage and analyze overwhelms many CEOs. Their concerns are not unfounded.
A 2016 Forrester report noted that the average company doesn’t use 60% to 73% of its data for analytics. This means up to three-quarters of a company’s data is not used to inform future decisions. To further compound the issue, a 2021 Gartner, Inc. report highlighted that organizations lose around $12.9 million on average every year due to poor data quality, and a 2021 Prove report stated that 21% of companies suffer reputational harm due to inaccurate data.
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