PYMNTS.com January 27, 2025
When it rains, it pours, especially for middle-market companies caught in the crosshairs of uncertainty.
Sandwiched between a competitive landscape full of startups with agility and large corporations with deep pockets, mid-market companies already have their hands full with operational considerations, such as fluctuating demand, supply chain disruptions and macroeconomic volatility.
To add insult to injury, the latest findings from PYMNTS Intelligence’s The 2025 Certainty Project revealed that mid-market firms are also disproportionately affected by cybersecurity threats, leading to financial losses, stalled innovation and a more pessimistic outlook.
Unlike large enterprises with robust budgets and dedicated teams, mid-market companies often operate with limited resources, making them attractive targets for cybercriminals. The convergence of operational uncertainty and cybersecurity threats creates a...