KevinMD October 7, 2023
The global cosmetic surgery market has witnessed remarkable growth in recent years—in 2021, it was valued at $67.3 billion, and projections suggest it will reach a staggering $201 billion by 2031, with a compound annual growth rate (CAGR) of 11.6 percent from 2022 to 2031. We can largely attribute this exponential growth to society’s increasing desire for enhanced aesthetic value and the evolving beauty standards of our time. As societal expectations of beauty continue to advance rapidly, people seek cosmetic surgical procedures to keep up with these trends.
However, amid this booming industry, I’ve realized that many patients harbor unrealistic expectations about these procedures. Some believe cosmetic surgery will grant them perfect symmetry, entail zero risks, or guarantee a painless...
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