Health Populi March 11, 2020
Yet with that bullish supply side of digital health, there was a marked decline in peoples’ use of them in the past two years, found by Accenture in their latest health consumer survey, Digital is Transforming Health, So Why is Consumer Adoption Stalling?
Use of mobile apps to track personal health activity fell from nearly 1 in 2 consumers to 1 in 3. Use of wearable tech nearly halved, from 33% to 18%, between 2018 and 2020.
Some, but not necessarily a majority, of consumers see benefits in using digital health — primary for wellness and prevention, and to get a...