H&HN December 29, 2016
Individuals are embracing multiple electronic tools to manage their health, according to a new survey from digital venture firm Rock Health.
The second annual survey of more than 4,000 representative U.S. adults found that 46 percent of consumers are now considered active digital health adopters, up from 19 percent in 2015. An active adopter is defined as an individual having used three or more categories of digital health tools, such as telemedicine and wearables. The number of Americans who are non-adopters dropped from 20 percent in 2015 to just 12 percent.
“We’re at a tipping point, and we’ll continue to see growth in this,” says Ashlee Adams, Vice President of Partnerships and Strategies for Rock Health and one of the...