Employee Benefit News February 6, 2023
Consumers love a good product bundle: Consolidation is convenient, it drives revenue, and in today’s tech-saturated world, it is in high demand. But is it possible to bundle and personalize healthcare?
McKinsey research shows that 60% of consumers are more likely to become repeat customers after a personalized experience. In the increasingly intermingled worlds of health and wellness, personal product and treatment suggestions, coaching and tracking can drive engagement and give end users a chance to get in front of their health concerns.
“Being able to help [employees] with their mental health, their physical health, and with their general preventative health care is an important part of helping them be more effective,” says Chris Michalak, CEO of digital...