HealthLeaders Media January 23, 2026
G Hatfield

With the increasing use of technology in healthcare, the communication methods between nurses and leadership have evolved to include social media.

KEY TAKEAWAYS

– In 2023, SSM Health assembled a social media influencer team to recruit while telling the story of SSM Health and to communicate better with their workforce.

– The nurse influencers were chosen internally with the goal of balancing the organization’s brand with being able to connect with individuals and...

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Topics: Health System / Hospital, Nursing, Provider, Social Media, Technology
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