Health Populi October 3, 2022
“Consumers are using the Internet to take their health into their own hands,” at least for 1 in 2 U.S. consumers engaging in some sort of preventive health care activity online in mid-2022.
The new report on Connected Wellness from PYMNTS and Care Credit profiles American health consumers’ use of digital tools for health care promotion and disease prevention.
The bottom-line here is that the most connected 10% of consumers were 1.65 times more likely to be engaged in preventive digital health activities than the average person.
Peoples’ engagement with digital health technologies ratcheted up by about 10% (5 percentage points) since November 2021, the first line chart from the report illustrates.
That represents 148 million U.S. consumers, dominated by...