Research2Guidance November 4, 2024
Companion solutions have gained interest from pharma companies over the last few years. Hundreds of thousands of drugs could be supported with companion solutions. Enhancing adherence, identifying patients, and generating insights are levers to drive both drug sales and patient engagement. Six distinct types of companion solutions are preferred.
In recent years, we have seen pharmaceutical companies take a more short-term view of how they use digital technologies, including initiatives to support existing or to be launched medicines with digital solutions (companion solutions).
Companion solutions for drugs or medical devices are mobile or web applications designed to enhance treatment, improve patient outcomes, and assist healthcare providers in managing patient health. These include four essential components: the medication or medical device,...