MedCity News May 13, 2022
Working behind the scenes to examine what motivates us and what we respond to best, behavioral science applied to AI-powered technologies can create personalized success companions that aid people in making small but important steps along difficult health journeys.
Digital tools have become an essential part of our lives. Online calendars guide our daily routine; Waze and Google Maps plan our routes — warning us of traffic or an accident ahead; websites and apps recommend restaurants nearby; and this is just to name a few. These technologies direct and redirect us, offering optimal guidance for our individual needs.
The healthcare industry has begun offering more and more digital aids to optimize remote patient monitoring and the management of chronic conditions....
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