healthcare.digital October 8, 2023
Exec Summary
Clinical messaging apps are a growing category of healthcare software that allows healthcare providers to communicate with each other and with patients. These apps can be used to send and receive text messages, images, and videos, as well as to access patient medical records and other clinical data.
There is no one-size-fits-all answer to the question of what is the right business model for clinical messaging apps. The best approach will vary depending on the specific app’s features, target audience, and competitive landscape.
However, some common business models for clinical messaging apps include:
Subscriptions: Some apps charge a monthly or annual subscription fee for users to access their features. This model can be effective for apps...