CNBC April 23, 2024
Key Points
– IQiyi founder Gong Yu also pointed to estimates that predict about one-fourth of China’s population will be considered elderly in 2033.
– IQiyi is also tapping artificial intelligence tools for making content production more efficient.
– Tuesday morning’s presentations included a clip from OpenAI’s Sora text-to-video promotional video, but iQiyi executives did not share whether they had similar technology at scale.
BEIJING — Chinese video streaming platform iQiyi is turning its attention to the country’s aging population, while using artificial intelligence tools to bolster content production.
One of iQiyi’s near-term goals is to improve the product offering for older users, CEO and founder Gong Yu said Tuesday at the company’s annual conference.
“It seems simple but it’s...