Forbes January 10, 2026
CES 2026 closed as one of the largest editions of the show in recent years, The Consumer Technology Association reported more than 4,100 exhibiting companies, roughly 148,000 attendees, and close to 7,000 members of the global media in Las Vegas. CTA also cited more than 3,000 CES Innovation Award entries across consumer, enterprise, health, mobility, sustainability, and emerging technology categories. This is why I say CES should stand for the “Consumer Everything Show.” International participation exceeded 40 percent of total attendance, with particularly strong representation from Asia. I would characterize it as the first show where China, not Japan and Korea, dominated the show, significantly overshadowing American manufacturers.
As I point out every year, the largest companies, Google, Microsoft, Apple...
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