Forbes January 4, 2025
CES, the annual technology extravaganza hosted by the Consumer Technology Association (CTA), kicks off the new year with over 150,000 industry attendees and 4,000 exhibitors converging in Las Vegas. It’s not just the first big tech event of the year—it’s the one that sets the tone for the next twelve months of innovation.
As Kinsey Fabrizio, President of the CTA, put it in an interview last week, “Every company is a tech company now, and CES reflects that reality. We’ve gone from being the Consumer Electronics Show to the ‘Consumer Everything Show.’” In fact, the CTA has fully embraced this evolution, officially dropping the phrase “Consumer Electronics Show” from its branding years ago.
This transformation has been decades in the...
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