Lexology August 6, 2025
The California Attorney General announced a $1.55 million settlement with Healthline Media, LLC in connection with cross-context behavioral advertising resulting from the purported failure of opt-out mechanisms, improper sharing of health-related data with third parties, and inadequate third-party data-sharing contracts. In addition to the monetary penalty, the settlement requires Healthline to provide clear consumer notices, confirm it is honoring opt-out requests, and limit its sharing of health information. This case signals increased regulatory scrutiny of digital health platforms and publishers of health-related content, a broader interpretation of health-related data under the California Consumer Privacy Act (CCPA), and a growing emphasis on vendor accountability and the functionality of consent tools.
California Attorney General Rob Bonta (“AG”) announced a $1.55 million settlement...
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