Research2Guidance March 24, 2025
In an exclusive interview, founder Renato Romani from EW2Health shared how they transformed their business model to better serve the evolving needs of obesity care.
The company originally focused on stress-free weight monitoring using a Predictive Behavioral Algorithm (PBA) to help users track weight trends without daily weigh-ins. Recognizing the rise of GLP-1 medications like Ozempic and Wegovy, they pivoted to become a companion solution for clinics, offering AI-driven weight loss tracking to improve patient retention and medication efficacy. Their B2B SaaS model provides clinics with a real-time monitoring dashboard, integrating with wearables and pharmacy systems. This shift has driven rapid adoption, particularly in the Netherlands and Brazil, with plans for global expansion.
Here is how EW2Health transformed their business...
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