Blue Shield of California announces faster CRM data tools
Healthcare IT News September 13, 2023
The payer says its new care management platform built on Salesforce Health Cloud helps understand members’ care needs better and reduces the processing time for benefits administration from 24 hours to five minutes.
Blue Shield of California says its new customized Salesforce care management system will help it expand and scale more in-depth care services to members and expand self-service capabilities for employers in order to improve access to higher quality care.
WHY IT MATTERS
Blue Shield and Salesforce announced the expanded collaboration, which leveraged data expertise from KPMG, to improve the agility of member services and streamline the end-to-end enrollment life cycle, according to an announcement Wednesday.
The new clinical care management system, called Care Connect, combines data...