Behavioral Health Business December 13, 2023
Sophie Knoelke

This article is sponsored by Circle Social. This article is based on a discussion with Lance Folske, CEO at Pure Mixed Strategy, LLC, Nick Jaworski, CEO at Circle Social, and Peter Barbuto, VP of Business Development at Recovery Centers For America. The discussion took place on October 11, 2023 during the BHB INVEST Conference. The article below has been edited for length and clarity.

Behavioral Health Business: What’s the most important data to look at when considering entry into new markets?

Nick Jaworski: When you’re going into a new market, it’s very different from being an established provider. The biggest thing that you have to look at is cost because nobody knows who you are, you don’t have referral sources,...

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