Home Health Care News September 10, 2024
Joyce Famakinwa

Referral sources are the lifeblood of home-based care companies. Even with payment and staffing headwinds, solid referral source relationships offer a path to sustainability for providers.

At Avid Health at Home, there are a number of elements that go into its referral source strategy. The company prioritizes routine communication, and personalizing outreach.

“No two referral sources and no two payers are exactly the same, and so you’re really getting to know the people who send you cases, and making sure that you adjust your communication style to fit their needs and preference on how they’re learning about your business,” Avid Health at Home CEO Jennifer Lentz told Home Health Care News.

Avid Health at Home is a home care platform...

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