Forbes January 12, 2025
As marketers leverage AI to develop images, understanding how to do so effectively (and legally) is a key challenge. To better understand how AI is changing the development of images and best practices, I sought insight from Grant Farhall, Chief Product Officer at Getty Images, a leading visual content creator and marketplace with three brands: Getty Images, iStock, and Unsplash.
Getty Images
As background on Getty Images, Farhall indicates that “Getty Images is in the business of visual storytelling. As a leading visual content creator and marketplace, our brands offer impactful visuals to help any brand, business, or organization communicate more effectively with their target audience and inspire that audience to take action. For nearly 30 years, we have covered...
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