Fierce Health Payers March 4, 2021
Best Buy Health is teaming up with Apple to make its Lively health and safety app available on the tech giant’s smartwatch.
Apple Watch users with the Lively app can get assistance from urgent response agents to get help in emergency and nonemergency situations. Agents can assist with everything from medical emergencies to sending help if a user has car trouble, the company said.
The new partnership is part of the retailer’s broader health ambitions.
During a recent earnings call, Best Buy CEO Corie Barry outlined that the company’s health strategy focuses on three areas based on its strength in retail and with an eye toward connecting patients and physicians.
“The first focus area is the consumer health category for...
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