Forbes October 25, 2024
Sameer Malhotra

Sameer Malhotra is cofounder and CEO of TrueFort, a former Wall Street tech exec and an expert in IT infrastructure and cybersecurity.

In the wake of the Ticketmaster breach earlier this year, which affected more than 500 million customers, it’s clear that cyber threats are evading most traditional security measures. And according to the latest Verizon Data Breach Investigations Report, 68% of all breaches involve the human element, whether through social engineering, errors or misuse.

To keep up, organizations need more advanced threat detection techniques like behavioral baselining, which is quickly becoming one of the most valuable tools in the cybersecurity arsenal. Behavioral baselining defines and understands what “normal” environment activity looks like, making it possible to detect anomalies early—before...

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