Healthcare Finance News August 15, 2022
Jeff Lagasse

It includes a personalized digital care app to help guide members through family planning, including different paths to parenthood.

Ahead of this year’s open enrollment, Blue Cross Blue Shield of Michigan is teaming with Maven Clinic to launch a new family building and maternity support program.

It includes a personalized digital care app to help guide members through family planning, including different paths to parenthood, pregnancy, postpartum and pediatrics.

Maven Health is a digital family health platform. Through Maven’s technology, members will be able to access support from family building and pregnancy through postpartum and early parenting.

BCBS said the program will help address gaps around maternity care and family health and improve clinical outcomes for parents and babies.

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Topics: Apps, Digital Health, Insurance, Patient / Consumer, Payer, Provider, Technology
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