Becker's Healthcare June 3, 2024
Blue Cross and Blue Shield of Kansas City is exiting the Medicare Advantage market at the end of 2024, citing increasing regulatory requirements and financial headwinds.
The company said May 30 that its “relatively small Medicare Advantage membership does not provide the scale required to successfully compete in today’s complex and continuously changing market.”
“We explored every alternative path for our Medicare Advantage members and are disappointed we must exit this line of business,” CEO Erin Stucky said.
The organization has about 30,000 MA members. In total, BCBSKC insures about one million people through commercial, ACA, managed Medicaid and Medicare supplement...
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