Barely 20% of providers have a consumer-centric strategy in place: 4 things to know

Becker's Healthcare February 11, 2020
Andrea Park

While there is no doubt the healthcare industry is shifting toward a more consumer-focused perspective, both providers and payers are moving slowly in adapting to that shift, a new report from Change Healthcare and the HealthCare Executive Group finds.

Here are four takeaways about consumerization from the 10th annual Industry Pulse Report, which surveyed nearly 450 healthcare leaders from payer, provider and third-party vendor organizations.

1. Only 24 percent of payers and less than 20 percent of providers surveyed said they have a “full consumer-centric strategy” in place. About 70 percent of each group said their organizations are in the process of implementing “nascent or intermediate consumer-centric strategies.”

2. All of the payer leaders surveyed said...

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